The post 3 Critical Shifts You Must Make appeared first on Wealthy Mind.
]]>Well, if you follow a lot of online coaches and marketers, you will hear a lot about ‘the laptop lifestyle’ or a ‘freedom business’. I bet you wonder how that’s possible when you feel like you are constantly working 24/7 just trying to attract your next client?
Building a coaching or expert business online isn’t easy but if you follow the best practices there truly is light at the end of the tunnel. The problem we see is that most coaches and experts don’t know the possibilities available to them when they learn to start marketing their business online.
I mean, you don’t know what you don’t know, right?
But in reality, it actually is possible to grow successful coaching or consulting businesses even without being a professional at the computer and tech skills, not having certifications, a degree, and no decent-sized audience.
I know this because the mentors we have here at Wealthy Mind have done it and we look up to them to make sure we are following the latest cutting-edge strategies that are working today online.
Over the years we have gathered knowledge, skills, and expertise and wrapped up most of the essentials in our flagship program Get Clients Accelerator, we honestly believe it’s an expert’s roadmap.
You see, it wasn’t that long ago when I became a single mum after a divorce and was left in Australia on my own with 6 children, a low-paying job, and zero support.
Some weeks the kids and I would literally scrape up coins to buy any cheap food to get by which was extremely hard after living a life of luxury, owning 2 homes and commercial properties.
But we lost it all… and it sucked!!
It wasn’t easy going from 3 million of revenue to $30-40K gross per year with 3 kids still at home. The loss I experienced was the same feelings as grief. I tried to tell myself it was just money, but it was so much more than that. It was my blood, sweat, and tears of building and renovating homes and gardens for over 20 years that left me bitter.
Watching my husband work so hard and going through grueling back surgery and other operations from all his physical labour building fences, decking’s, digging holes by hand etc
We both worked so hard for so long only to lose everything.
I knew I was meant for more and this major setback wasn’t going to stop me from getting it all back. My 20 years of skills from running a construction business, concrete cutting business and retail store with over 50 employees were NOT going to count for nothing.
I knew I had to change things and quit the low-paying jobs and start working for myself from home full time. I was so much better than that!
I started consuming every piece of information I could find online about making money on the internet. I invested in numerous online courses and tried to piece things together. It literally took me years and years, way longer than it should have if I had only just asked for help.
Looking back now, I realised that many of the courses that were sold to me had some important pieces of information but still so many crucial keys missing.
I didn’t feel that they were educating me on how important the fundamentals were.
One example, I didn’t realise the importance of being super clear on your target market for years. I had been given really basic worksheets but always seemed to skip over them as many other coaches do.
Something actually so obvious, but when you are used to marketing offline or getting your work through referrals and lead buying you don’t really think about it.
Some courses even teach strategies that take so long to eventuality not to mention a lot of hard work like Blogging for example. If you just try to build your blog organically it can literally take years or creating content like a factory, churning posts out day after day. It’s a great long-term strategy but I wasted years getting nowhere with it.
I self-taught myself WordPress and started to get addicted to building website after website and following all these affiliate marketing strategies like ClickBank, Article Writing, Guest Posting, SoloAds, Email Marketing etc
There was such an overwhelming learning curve to learn and master these and I was all over the place jumping from project to project and buying course to course. Surely making money online wasn’t this hard I thought. I started to believe that making money OFFLINE was so simple in comparison.
Where I didn’t have to implement 101 different time-sucking strategies on social media.
I knew there had to be an easier way, a direct line with less complicated steps.
What was I missing?
Well, things started to change when I found a Mentor and I discovered a clear roadmap.
Putting my ego aside thinking that I already knew everything, I had to be open to the possibility that maybe I didn’t have all the answers. You see, the right information will take you so far so fast, but at the same time, the wrong information will take you in the wrong direction, equally as fast.
After applying what my mentor taught me, everything changed and my confidence grew overnight. The right information totally changed my whole belief system, I revisited the foundations and started over.
Luckily for me, by that time I had self-taught myself over 10 years of digital marketing, multiple client attraction strategies, and setting up online tech.
I had done my 10,000 hours!
I had the skillset, knowledge, and expertise to really create something….. and that’s exactly what I did and my coaching academy Wealthy Mind was founded.
The 3 critical shifts that became the basis of my program were also the 3 most important things I had been missing that were keeping me stuck:
- Having a predictable CLIENT ATTRACTION SYSTEM that works 24/7 on autopilot and does all the talking for you like an automated sales rep. How would you like to wake up with sales calls booked on your calendar while you were sleeping?
- Knowing how to write AUTHORITY OFFERS that are so magnetic you can literally take a cold prospect from click to high-ticket dream client even if they have never heard of you before.
- Using THE REVENUE FORMULA that throws the complicated ascension model out the window so you can start making $10-20K months really quickly to grow and scale your coaching business quicker than lightening.
Maybe you’ve been missing these things too?
So, if you don’t have a predictable client attraction system, you don’t know how to write compelling offers and you are building your business using the complicated ascension model then listen up:
You need to watch my in-depth FREE TRAINING on these 3 Critical Shifts. I explain a lot more in-depth about the client attraction system I use and SET UP for my clients.
It’s ON DEMAND so you can watch it at any convenient time.
I guarantee it will help you understand how these 3 things work together and how they can take you from being a generalist in your niche to a specialist.
And we all know that specialists get paid the MOST!
You want to be a SPECIALIST, don’t you?
Of course, you do! So, go ahead and check it out now.
It’s FREE and it could change your life, just like it changed mine!
CLICK TO WATCH NOW >>> www.getclientsaccelerator.com
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]]>The post 5 Essentials to Building an Audience on Social Media appeared first on Wealthy Mind.
]]>Top 5 Essentials and Platforms to Audience Building Online
Social media gives you a direct marketing channel straight to your target audience. You can use it to spread awareness of your brand, interact personally with your followers, and learn more about the tastes and attitudes of your potential buyers. Are you ready to start growing your social media audience? Here are the five essentials you need to know first.
The Appropriate Social Media Mindset
There’s a certain mindset you need to have if you want to grow your audience on social media. Most of the platforms are fun, relaxed, and friendly. You have to be ready to interact in a positive way, not promoting or expecting anything in return.
If you can be a positive, helpful presence, you’ll see much better results from your efforts. So, get in the right state of mind before you log on and start building your audience.
Identify Your Goals
What are your goals for growing your audience on social media? “Because everybody’s doing it” isn’t good enough. Decide what you want to do with this audience and how it fits into your overall business plan.
For example, you may want to build a large, engaged community so that you can drive them to your blog. Or you may want to build your expertise so you can pitch information products. Maybe you just want to increase awareness for your brand.
Your specific goal will direct every decision you make, so define this goal clearly and keep it in mind when you get on the platform.
Know Your Audience
You should have a good idea of what type of audience you want to grow. Define your target market in terms of demographics as well as behaviors and attitudes. Learn as much as you can about this target group so that you can offer solutions to their problems and value that will help them.
This is what will help you gain more followers on social media. You also need to understand your followers’ tastes so you can create and share content that will engage them.
Take Consistent Action
Social media is a long game. You won’t see immediate results. What gets results is regular, consistent action. You have to log in each day and post content, answer comments, reply to messages, consume content, and perform various other tasks.
Decide how much time you’re going to spend each day and what tasks you’re going to perform during that time. As your audience grows, they’ll expect you to be there every day interacting with them.
Engage Your Audience
The key to success on social media is to engage your audience. That’s what it’s designed to do. This means sharing content that your followers not only want to consume but also interact with. It should be content that gets them commenting, liking, and sharing. It can be delivered by text, infographics, video, podcast, livestream, or a mix.
There are ways you can increase engagement such as asking questions, presenting challenges, conducting surveys, and so on. As people interact with you, this gives other users more chances to see you.
The Big 5 Platforms – Which One Is Right for Your Business?
Social media offers a great way to grow your audience and engage with them on a personal level. The benefits to your business can be tremendous. But there are dozens of social media platforms out there, and only limited time. Which social media sites should you focus on?
It’s best to start with one at first and add more as you have time and energy. While there are a large number of platforms available to choose from, here are the five that are most popular and worth checking out first.
Facebook is one of the world’s biggest social media platform. Nearly everyone uses it and it appeals to most demographics. The site is full of features to help you engage with people and grow your following. No matter what niche you are in, the size of your business, or the nature of your target market, you’re sure to find Facebook useful.
Start a Facebook Page for your business. Join Groups where your target market are members and try to help people. Look at your followers’ profiles and the content they share to get insights.
Instagram is a visually-oriented social media platform that’s meant for sharing photos and videos. It’s best suited for brands that have something visual to share, but today all kinds of brands use it. You can share images of your products, behind-the-scenes of your industry, or anything else your audience might like.
The best way to gain exposure here is to follow others and comment on their content. They’ll reciprocate with yours and their other followers will see you as well. Hashtags also work well to spread brand awareness on Instagram.
Twitter is a micro-blogging platform, which means it allows users to post short, text-based posts of 280 characters or less. You can also post images and videos here. Twitter works in real-time so things happen fast. It’s a great site for breaking news.
Since you’re presented with the challenge of short posts, Twitter is a great place to offer tips and ask questions to get your audience talking. Tweeting frequently, retweeting and commenting on others’ tweets, and hopping on trending hashtags are great ways to grow your following here.
LinkedIn is a professional networking site. It’s used to connect with other businesses, hire people, or find like-minded business professionals. You can post long-form content, participate in groups, and learn about your target market through its robust profiles.
In addition to posting high-quality content, participating in groups, and other regular social media strategies, LinkedIn has a unique referral feature. You can take advantage of this as well to grow your audience.
YouTube
Although many people use YouTube merely for watching videos, it’s also a social media platform where users create profiles and channels and interact with one another. As the world’s go-to site for videos, it’s a great place to showcase your brand and grow your audience.
The best way to do this is to produce high-value videos and promote your channel. Take advantage of commenting and sharing with other creators and this will help your efforts.
If you want to learn about more ways to grow your audience on social media, we teach this plus more in our signature program ‘Get Client’s Accelerator’ for Life Coaches, Experts and Thought Leaders. You can watch a free training about the program HERE.
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